Developing referral relationships takes time and trust. So how do you create and cultivate referral relationships when face time isn’t ideal—or possible? Endodontic practice marketing expert Stacy Hill joins DocTalk Dental to discuss implementing safety protocols and pivoting your marketing strategy to meet the times. Listen as Mrs. Hill discusses the biggest marketing mistakes endodontists make, expressing the importance of maintaining consistency and utilizing your entire staff to implement your marketing. Mrs. Hill reveals the creative “low budget, high impact” tactics she is using to strengthen her referral relationships, highlighting the safety advantages of the GentleWave® Procedure—virtually no aerosol production and minimizing exposure with a single-visit procedure—to reassure referrers and their patients.
Listen to the full podcast for valuable practice marketing insight and a free download of Finding Time: The Practice of Practice Marketing Management to learn the ten essential things endodontists need to do to grow their practice.